The Holiday River Parade kicks off San Antonio’s holiday season | Rare Techy


The Ford Holiday River Parade, San Antonio’s 41-year-old post-Thanksgiving tradition, lights up the River Walk again Friday night.

The parade departs from the Tobin Center for the Performing Arts for its hour-long journey at 6 p.m., with a televised broadcast an hour later. This year’s theme is “Tastes and Traditions Around the World”.

A digital program available on the River Walk website details the 27 floats that hit the water this year, including the San Antonio Zoo’s Australian-themed “Xmas Beach” float.

According to the digital program, the organizers will turn on more than 100,000 lights on the river walk from the city center to Pärlin at 19:00.

Dr. Seuss’s The Grinch will be the grand marshal of the parade.

The River Walk will be closed to the public at 4pm to allow organizers to prepare for the parade. It will reopen with pre-parade performances at the Arneson River Theater and along the route at 5 p.m.

Non-refundable tickets for riverside seats cost between $18 and $40 and are required for all children over the age of 2. Free seating, where guests can bring their own chairs, is available on a first-come, first-served basis and is shown in the digital program.

For more information about parade floats, tickets and other River Walk events this holiday season, visit the River Walk website.


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